Digital marketing.
Digital marketing covers every way a brand is discovered, considered and chosen online — search, social, video, display, commerce and the AI-powered answer engines that increasingly sit in between. It spans paid performance media, organic visibility and the analytics that connect activity to revenue.
Consumer decisions now start on a screen: a search, a social feed, a creator's video or an AI assistant's answer.
Brands that are visible, credible and measurable at those moments grow; those that are not are invisible at the point of intent.
We build digital programmes around measurable growth, not vanity metrics. Search, social and performance media are planned together, content is created for how people and machines actually consume it, and analytics closes the loop between spend and business results.
Patched in and live.
- Performance Marketing
- SEO
- SEM
- AEO
- GEO
- Social Media
- Paid Social
- Conversion Optimisation
- Analytics
From noise to signal.
InterferenceRising acquisition costs on paid channels
Clear signalFull-funnel performance plans with clear efficiency targets
InterferenceOrganic visibility slipping as search moves to AI answers
Clear signalSEO, AEO and GEO programmes that make the brand understandable to search engines and AI systems
InterferenceSocial activity that does not translate into demand
Clear signalSocial and creator content built around audience intent
InterferenceAnalytics that report clicks but cannot explain revenue
Clear signalMeasurement frameworks connecting media to leads, sales and lifetime value
The tapes are under NDA.
Case studies are shared under client confidentiality. Verified brands and agencies can get the credentials deck, including digital marketing work and results walkthroughs.
Request credentialsFurther reading: SEO, AEO and GEO: how brand discovery is changing · Where we have worked
Asked and answered.
What does Magnivox's digital marketing service include?
Performance marketing across search, social and programmatic; SEO, AEO and GEO for organic and AI-search visibility; social media; and the analytics that connect activity to enquiries and revenue. Paid, organic and content are planned together, so keywords, social creative and landing pages work towards the same objective instead of running as separate retainers.
How does Magnivox approach AEO and GEO?
By making the brand easy for answer engines to quote accurately. That means clear, consistent facts about the company on its own site and on trusted third-party sources, pages that answer real customer questions directly, structured data, and content worth citing, then checking how the brand appears in AI-generated answers as well as in search rankings.
What is performance marketing?
Performance marketing is digital advertising bought and optimised against measurable actions (clicks, leads, installs, purchases) rather than impressions alone. It typically runs across search, social, programmatic display and video, with budgets shifted continuously toward the audiences, creatives and placements that deliver the target cost per outcome.
What is AEO?
Answer Engine Optimisation (AEO) is the practice of structuring content so that search engines and AI assistants can extract a direct, accurate answer to a user's question. It relies on clear question-led headings, concise answers stated first, factual supporting detail and structured data, so the brand is cited when people ask rather than only when they search.
What is GEO?
Generative Engine Optimisation (GEO) is the discipline of making a brand accurately understood and referenced by generative AI systems such as ChatGPT, Gemini, Perplexity and AI Overviews. It focuses on entity consistency, factual and well-structured content, demonstrable expertise and credible third-party references rather than keyword volume.
What is the difference between SEO, AEO and GEO?
SEO earns rankings for pages in traditional search results. AEO earns the direct answer (featured snippets, voice results and AI-generated answers) by answering specific questions clearly. GEO earns accurate mentions inside generative AI responses by making the brand a consistent, well-documented entity. They overlap heavily; strong technical foundations, clear content and structured data serve all three.
