Magnivox Media Solutions — 360° Marketing & Media
Marketing That Moves Brands Forward.
Magnivox Media Solutions is a 360° marketing and media partner for ambitious brands. We help them build visibility, connect with audiences and drive measurable growth. Our capabilities span media planning and buying, digital marketing, brand strategy and consulting, sponsorships and partnerships, influencer marketing, and event marketing — brought together under one integrated approach. That covers media strategy and negotiations, digital campaigns, brand positioning, creator partnerships and experiential marketing. The result is focused, connected campaigns across the channels that matter. Headquartered in New Delhi, we work with brands, marketing teams and agency partners across India.
Strategy. Media. Creativity. Growth. All Connected.
What Does Magnivox Media Solutions Do?
Magnivox Media Solutions is an India-based 360° marketing and media partner. It provides media planning and buying, digital marketing, brand strategy and consulting, sponsorships and partnerships, influencer marketing, and event marketing and activation. Every capability connects back to a single point: the client's business objective.
What Does 360° Marketing Mean?
Marketing today is no longer a choice between media, digital, creative, partnerships or experiences. The strongest brands connect them. A 360° approach plans every consumer touchpoint as one programme. It shares one objective, one audience, one message and one measurement plan.
What Marketing Services Does Magnivox Provide?
Media Planning & Buying
Media planning decides where, when and how often a brand should appear to reach the right audience; media buying secures that inventory at the best possible price and terms. Together they convert a marketing budget into reach, frequency and attention across television, digital, out-of-home and print.
Digital Marketing
Digital marketing covers every way a brand is discovered, considered and chosen online — search, social, video, display, commerce and the AI-powered answer engines that increasingly sit in between. It spans paid performance media, organic visibility and the analytics that connect activity to revenue.
Brand Strategy & Consulting
Brand strategy defines what a brand stands for, who it is for, how it is different and how that difference shows up in every communication, product and experience. Consulting applies that thinking to concrete business decisions: positioning, portfolio, go-to-market and marketing investment.
Sponsorships & Partnerships
Sponsorship and partnership marketing associates a brand with a property people already care about — a league, team, tournament, film, music platform, celebrity or content franchise — and activates that association across media, digital, retail and experiences to build fame, affinity and sales.
Influencer Marketing
Influencer marketing partners a brand with creators whose audiences trust them, so the brand's message arrives as a recommendation inside content people already choose to watch. It spans strategy, creator selection, briefing, content, paid amplification and performance measurement.
Event Marketing & Activation
Event marketing and brand activation bring a brand to life in a physical space — launches, consumer experiences, retail activations, stadium and festival presence, trade events — designed so that people participate in the brand rather than just see it.
How Does Magnivox Connect Media, Digital and Brand Strategy?
Strategy defines the opportunity and the audience. Media and digital deliver reach and response where attention is available. Partnerships, creators and experiences add cultural relevance and content. Measurement closes the loop, so every channel is optimised against the same outcome.
Why Work With Magnivox?
- THINK BIGGER: Look beyond individual campaigns to understand the larger business opportunity.
- CONNECT EVERYTHING: Strategy, media, digital, partnerships and experiences work better when they work together.
- MOVE FASTER: Combine strategic thinking with entrepreneurial execution.
- MEASURE WHAT MATTERS: Focus on meaningful metrics rather than vanity numbers.
- BUILD FOR GROWTH: Every recommendation should contribute to stronger brands and better business outcomes.
How We Think About Modern Marketing
Evidence-based observations that shape how we plan media, digital, partnerships and experiences. Each figure is dated and linked to its original source.
Digital now takes the majority of India's advertising money.
GroupM's This Year Next Year 2025 forecast Indian advertising expenditure at ₹1,64,137 crore for 2025. Digital was expected to hold about 60% of that spend and television 26%. Media planning therefore starts with one integrated screen strategy, not a channel-by-channel split. Source: GroupM, This Year Next Year India 2025 (February 2025)
Most of India's internet audience is now outside the metros.
India had 886 million active internet users in 2024, according to IAMAI and Kantar. 55% of them live in rural India. Digital campaigns that speak only to metro audiences leave most of the market unaddressed. Source: IAMAI–Kantar, Internet in India Report 2024
Answer engines have become a mainstream discovery channel.
Google reported that AI Overviews had passed 2 billion monthly users by July 2025. Brands now need to be citable by answer engines, not only rankable in a list of links. That is why we treat AEO and GEO as part of every search plan. Source: Alphabet Q2 2025 earnings, Sundar Pichai (July 2025)
Sponsorship works because fans trust it.
In Nielsen's 2022 Global Sports Marketing Report, 81% of consumers said they completely or somewhat trust brand sponsorships of sports events. The sponsorships Nielsen analysed lifted purchase intent by an average of 10%. The return comes from activation, not from the logo alone. Source: Nielsen, Fans Are Changing the Game (2022)
Creator budgets are growing faster than most media lines.
EY and Big Bang Social estimated India's influencer marketing industry at ₹2,344 crore in 2024, growing to ₹3,375 crore by 2026. Whether that spend converts depends on selecting creators for audience fit rather than follower count. Source: EY & Big Bang Social, The State of Influencer Marketing in India (April 2024)
How Does Magnivox Approach a Marketing Challenge?
Every engagement follows the same five-stage operating rhythm.
- UNDERSTAND — Business, category, audience and challenge.
- STRATEGISE — Identify the opportunity and define the growth strategy.
- CREATE — Develop ideas, campaigns, partnerships and experiences.
- ACTIVATE — Deploy across media, digital, creators, partnerships and experiences.
- MEASURE — Analyse performance, learn and optimise.
Who Does Magnivox Work With?
Brands
Direct partnerships with marketing and leadership teams who want one accountable growth partner.
Agency partners
White-label media, sponsorship and activation depth for creative and digital agencies.
Media partners
Broadcast, digital, OOH and print networks we plan, negotiate and co-create with.
Sports & entertainment partners
Leagues, teams, talent and IP owners building the next wave of brand platforms.
Latest Insights from Magnivox
Ideas, perspectives and intelligence shaping modern marketing. Browse all Magnivox Insights.
Influencer Marketing: Why Follower Count Is No Longer Enough
For years, influencer marketing was built around one number: followers. That logic is becoming hard to defend. Influence isn't the same thing as audience size — and brands need a better way to evaluate creators.
What 360° Marketing Really Means for Modern Brands
Put television, digital, influencers, outdoor, PR and events into one presentation and it gets called a 360° strategy. That's a list of services. True 360° marketing is one connected brand and consumer journey — with each channel doing a distinct job.
Why Media Planning Needs to Become More Integrated
Consumers don't experience brands channel by channel — they simply move through their day. With India's advertising market at ₹1.11 lakh crore and digital at 44%, the media plan has to become as integrated as the consumer journey it is trying to shape.
Frequently Asked Questions About Magnivox
What is Magnivox Media Solutions?
Magnivox Media Solutions is an India-based 360° marketing and media partner, operated by Magnivox Media Solutions LLP from New Delhi. It plans and executes marketing across media, digital, brand strategy, sponsorships, creators and live experiences as one connected programme. Everything is measured against a single business objective rather than channel by channel.
What services does Magnivox Media Solutions provide?
Six connected capabilities. Media planning and buying across TV, digital, OOH and print. Digital marketing including performance, SEO, SEM, AEO, GEO and social. Brand strategy and consulting. Sponsorships and partnerships in sports and entertainment. Influencer and creator marketing. Event marketing and on-ground activation. Each service can be engaged individually or as an integrated programme.
What is a 360° marketing agency?
A 360° marketing agency plans and executes a brand's marketing across every relevant touchpoint as one programme. That includes strategy, media, digital, partnerships, creators and experiences. The value is a single accountable partner aligning message, audience, budget and measurement, which reduces hand-off losses between specialist agencies.
Does Magnivox provide media planning and buying?
Yes. Media planning and buying is a core Magnivox capability. We define audience and channel strategy and plan reach and frequency against business targets. We negotiate rates and value additions across television, digital platforms, out-of-home and print. Live campaigns are optimised towards outcomes such as conversions, brand lift and efficiency.
Does Magnivox provide digital marketing services?
Yes. Magnivox digital marketing covers performance marketing, SEO, search advertising, answer engine optimisation (AEO), generative engine optimisation (GEO), social media and paid social, conversion optimisation and analytics. It is built around measurable growth and the way people now discover brands through search, social and AI assistants.
Can Magnivox help with sports sponsorships?
Yes. Magnivox evaluates, negotiates and activates sponsorships and partnerships across sports and entertainment. That includes league, team and tournament properties, talent and celebrity tie-ups, entertainment IP and content partnerships. Partnership experience includes properties such as TATA IPL, ISL and Pro Kabaddi, and media partners including JioHotstar, Star Sports, Sony Sports Network and FanCode.
Does Magnivox work with influencers and creators?
Yes. Magnivox develops creator strategy and identifies suitable influencers using audience data rather than follower counts alone. We manage briefs and campaigns and amplify the strongest creator content with paid media. Performance is tracked so creator activity can be connected to business outcomes.
Does Magnivox provide event and experiential marketing?
Yes. Magnivox designs and produces on-ground activations, experiential campaigns, brand experiences, launch events and retail activations. Each experience is planned from the objective backwards. Content and amplification are built around it so the live moment reaches far beyond the people who attend.
How does Magnivox approach a marketing brief?
Every engagement follows a five-stage rhythm. Understand the business objective, audience and market context. Strategise the positioning, channel mix and budget. Create the ideas and assets. Activate across media, digital, partnerships and experiences. Measure against agreed business outcomes and feed the learning back into the next cycle.
Can brands work with Magnivox for multiple marketing services?
Yes. Magnivox is built for integrated engagements where media, digital, brand strategy, partnerships, creators and experiences are planned and measured together. Brands can also start with a single capability, such as media buying or a sponsorship evaluation, and expand as objectives require.
Contact Magnivox Media Solutions
Magnivox Media Solutions LLP · General enquiries: hello@magnivox.in · Privacy & Data Protection Team: privacy@magnivox.in · +91 7278669786 · Ground Floor, 527-A, Gali No. 2, 60 Feet Road, Vishwas Nagar, Shahdara, New Delhi – 110032, India · Magnivox Media Solutions on LinkedIn · Magnivox Media Solutions on Instagram